Amara Website AI
The website chat assistant product. It helps answer website questions, capture enquiries, qualify leads and send details to your business.
Explore Website AIComing soon / early access
A coming-soon AI receptionist for UK businesses that need help with missed calls, callback requests, message taking and appointment enquiries.
Amara AI Receptionist is being built as a separate product from Amara Website AI. Amara Website AI remains the website chat assistant for answering questions and capturing enquiries on your site.
Amara AI Receptionist is not positioned as full live phone answering yet. It is being developed to help capture customer details clearly when a team is busy, unavailable, or needs a better way to follow up.
Early access pricing available on request.
Two Amara products
The website chat assistant product. It helps answer website questions, capture enquiries, qualify leads and send details to your business.
Explore Website AIThe early access receptionist product, built to help handle missed calls, callback requests, bookings, customer enquiries and follow-up.
Register interestWhat it does
Helps capture who called, why they called, how urgent it is, and the best way to get back to them.
Collects preferred callback times, contact details, location, service needed and useful notes for the team.
Records what the customer needs in a clearer format than a missed call notification or scattered voicemail note.
Helps gather booking intent, preferred dates or times, service type and any details needed before a staff member confirms.
Can collect common enquiry details around quotes, availability, opening times, services and next steps.
Turns missed-contact moments into structured lead details instead of scattered notes or forgotten voicemails.
Who it is for
Trades, garages, clinics, beauty, pet care, professional services and other teams that receive booking or quote requests.
Owners and staff who cannot always answer straight away because they are with customers or out doing the work.
Businesses that need clearer routing, separate opening details, branch notes or follow-up rules.
Businesses that want early access before committing to a fully launched receptionist workflow.
How it works
A customer calls, asks for a callback, sends an enquiry or needs help choosing the next step.
Amara asks for the customer name, phone number, service needed, preferred time, location and any important notes.
The business receives a clear summary of who contacted them, what they need, how urgent it is and what should happen next.
A staff member can call back, confirm a booking, answer a quote request or take the right next action.
Customer contact flow
Amara AI Receptionist is being designed to help when a customer reaches out and the business needs the enquiry captured cleanly. Instead of only knowing that someone called, the business can receive the customer’s details, what they need, preferred callback time, urgency and any notes that help the team respond properly.
For bookings and callback requests, Amara can collect the details needed before a human confirms anything. That keeps the wording honest and practical: Amara helps prepare the follow-up, while the business stays in control of final booking confirmation, pricing and service decisions.
AI transparency
Amara AI Receptionist should be introduced clearly as an AI assistant. It is designed to take useful details and prepare a handover for the business, not pretend to be a human member of staff.
Important details such as prices, availability, bookings and service decisions should still be confirmed by the business team.
Safety note
Amara AI Receptionist is not a replacement for emergency services, urgent medical help, safeguarding support, legal advice, or safety-critical professional advice.
If a customer says something sounds urgent or dangerous, the safest wording should direct them to call the business directly or contact emergency services where appropriate.
Lead and callback capture
A missed call often leaves a business with very little context. Amara AI Receptionist is built to collect the customer’s name, phone number, what they need, where they are, how soon they need help, and when they would like a callback.
The goal is to turn missed-contact moments into usable lead records so the team can prioritise urgent enquiries, return calls with context, and avoid losing customers who were ready to book or buy.
Early access
Tell us what your business would want an AI receptionist to help with. Early access pricing available on request.